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Nintendo Has ‘No Plans’ To Lower Switch Price In U.S. Following European Price Cut


Nintendo lately introduced it was completely decreasing the value of the usual Change mannequin within the UK/Europe £279.99/€329.99 to £259.99/€269.99. That’s a pleasant little drop, the primary of its sort because the system launched in 2017, and it led many to hope {that a} related value minimize was on the way in which for U.S shops. Sadly, that doesn’t appear to be the case, a minimum of for the foreseeable future. 

Axios reporter Stephen Totilo (as surfaced by Video Video games Chronicle) posted a tweet stating that he spoke to Nintendo about the potential of dropping the Change value on our shores, with the corporate saying it has “no plans” to do the identical.  

“The commerce value adjustment is for the European area solely. There are not any plans to alter the Producer’s Steered Retail Worth for any Nintendo Change mannequin within the U.S.,” reads the assertion given to Totilo. 

nintendo switch oled features

Nintendo Change OLED

The Change launched in March of 2017 at $299.99, and it has maintained that value since. Exterior of the uncommon sale, one of the best ways to get a less expensive Change is shopping for the handheld-only Change Lite, which launched in 2019 and price $249.99. Whereas some have understandably been aggravated about this stagnant value level, Nintendo has little incentive to alter issues up. The Change is among the best-selling consoles ever and continues to carry out nicely, shifting over 89 million complete models as of August 2021.   

Nintendo is at the moment gearing as much as launch the $349.99 Change OLED (pictured above), a brand new mannequin that options an improved display screen and different minor tweaks however runs on the identical inner {hardware}, so it’s not a real successor the way in which many hoped it was previous to its reveal. Nintendo gave an announcement to Video Video games Chronicle saying the European value minimize was completed to make approach for the OLED, which launches October 8. 

“After rigorously weighing up a wide range of elements, together with foreign money trade charges in Europe and the upcoming launch of Nintendo Change – OLED Mannequin, we determined that now was the suitable time to alter the European commerce value of Nintendo Change.” reads the assertion.

I’m no economist, however I can solely assume the rationale the UK/Europe will get a value minimize whereas the U.S. doesn’t merely must do with the distinction in markets. The numbers might present little motive to drop the value right here but whereas Europe’s counsel in any other case. Or the corporate has another excuse fully as a result of Nintendo. When you’re an American gamer nonetheless holding out on a value minimize earlier than lastly taking the plunge on a Change, you’ll simply must be affected person some time longer. 

[Sources: Stephen Totilo via Video Games Chronicle]

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